Moda Magic is LuxeArt's flagship original — a Halloween fashion show and party we conceived and produced end to end, built to put Austin's emerging designers on one runway. Two events in one night: the show, then the party. It's the clearest proof of what we deliver when the whole creative is ours to set: a full cultural moment, runway to nightlife, that filled the room and the feeds.
Programmed the full night at The Courtyard ATX — runway show into after-party, two events on one Halloween-night run of show.
Curated 11 Austin designers onto one runway, with three jewelry labels and live painting staged through the room.
Built the full entertainment bill — a headline set from Urban Heat, live performances, and rotating DJs carrying the floor to close.
Ran a costume contest and VIP bottle service, and captured the night across stills and short-form for the designers and the agency to run with.
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